our expertise

Increasing brand and
sales performance across
the commerce ecosystem

Through our breadth of category experience
and depth of channel expertise.

HOW WE
INFLUENCE THE
SHOPPER journey

We help our clients influence key levers
of growth in retail environments.

Representing some of the world’s most loved FMCG and retail brands, we
create and execute insight-led retail solutions designed to help brand
owners and retailers influence what, when, where and how shoppers
browse and buy across multiple categories and channels.

Categories

Pharmacy

Categories

Health and beauty

Categories

General merchandise

Categories

Non-edible grocery

Categories

Edible grocery

Categories

Alcoholic beverages

Categories

Beverages

Categories

Consumer electronics

Categories

Telecommunications

Categories

Tobacco

Categories

Apparel

Categories

Financial services

“People are at the heart of the way that Smollan operates. They are a strategic business partner willing to share the pain as well as the gain with equal generosity. They are one of a kind.”

– VP, GLOBAL FMCG MANUFACTURER

Channels

Modern trade

Channels

General trade

Channels

Online

Channels

Direct to consumer

Contact us to find out more
About how you can translate
your brand and sales strategy into a
retail and execution strategy.

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